Customer notifications and marketing

Digital marketing is an incredibly powerful tool. If you have an outdated system, you’re missing out on this area of growth. We help you understand your customers and engage with them more meaningfully – reminding them to keep coming back or tell their friends and family - the best way to increase attendance and participation.

We help you understand your customers. The Recreation Dynamics base platform identifies characteristics of your customers and their activities, for example their favourites and past transactions, to enable you to better understand what your customers are looking for, informing strategic marketing actions to achieve your specific objectives which could include growing attendance at specific sites or growing awareness of underutilised activities and programs.

Understand your customers

Build a picture of your customers and their preferences to customise your communication with them and target your messages in a meaningful way. Business Dynamics, our data analytics tool, tracks general information and trends across your broader customer base to report on how your customers are engaging with the website including device preferences, browser preferences and how they find you (incoming web analytics).

Welcome your customers

Send an automated email to a specific customer before they arrive.

Bulk customer notifications

Notify a high number of customers at once and in real time to convey standard messages, for example in emergency situations.

Market to those who ‘opt-in’

For those customers who 'opt-in', send marketing information about upcoming activities and events.