The “Mother of the West” Upgrades Its Campsite Reservation Platform

by | Mar 30, 2022 | Blog, News, Outdoors, Press Releases

Missouri State Parks adopts an enhanced customer reservation website to better serve their customers.

EXECUTIVE SUMMARY: Missouri State Parks adopts a new customer-facing reservation website as its registration platform just in time for what’s expected to be another busy camping season in 2022.  

Missouri State Parks has long been using Recreation Dynamics to support its time-based inventory system and financial reconciliation.

It supports parks by delivering: 

  • Streamlined booking services in the easy-to-use reservation modules
  • Robust analytics and attendance tracking for activities, tours, and programs 
  • PCI-compliant payments for online and on-premise transactions

As part of its renewed contract with US eDirect, Missouri State Parks worked with our team to deliver a sleek new reservation website with enhanced mapping and sorting of campsite availability.

Recreation Dynamics introduced many new and exciting features to Missouri’s park management that will support both visitors and employees.

Visitors can easily plan a fun-filled weekend at any of the 41 Missouri State Parks featuring campgrounds while visitors and staff engage with the point of sale and other registration facets at nearly all of the 92 Missouri State Parks (mostateparks.com).

The web-based reservation system is easy to use and provides detailed information about each state park.

When choosing a place to pitch a tent or park a recreational vehicle in Missouri State Parks, visitors interact with the digital map to explore over 3,500 campsites. They can view photos of each unique campsite and explore the entire campground in satellite view.

The satellite map system helps Missouri State Park visitors visualize their trip from the comfort of their home.

Visitors can customize their trip and search for group tent areas, cabins, lodging, and ADA (American with Disabilities Act compliant) accessible locations.

Interested in Learning More?

TOURS, EVENTS AND ANY TIME-BASED INVENTORY

Not only can guests reserve their ideal campsite or cabin in a few clicks, but they can also register for tours, like historical walks with a few simple clicks.

They can also reserve a shelter for a birthday party or work-related lunch gathering.

If a desired state park is fully booked, the reservation system automatically refers visitors to similar parks within 70 miles to help them find a suitable alternative.

Missouri State Park’s new reservation system is not limited to campers—all visitors to the site can show their support to the parks.

Anyone can purchase and send Missouri State Parks e-gift cards.

The lucky recipients who receive a gift card can purchase hoodies, hats, happy camper stickers, and more from the same website!

So bookmark the site when it’s time to gift your favorite outdoors enthusiast.

COMPREHENSIVE, FLEXIBLE AND AFFORDABLE: Recreation Software That Works For You!

Recreation Dynamics is the affordable solution that helped Missouri State Parks decrease their reservation costs for the rest of 2022 – online reservations decreased by 2 dollars, and phone reservations decreased by 50 cents.

On the back-end, Recreation Dynamics makes it easy to manage a park manager’s daily affairs. 

The cloud-based system is safe, secure, and highly configurable. 

For example, admins can change inventory and prices in real-time. Each agency’s reservation platform is also unique to their branding. Colors, images, font, and layout tell a distinct story: yours!

Recreation Dynamics also delivers superior data analytics that helps agencies make informed decisions. The comprehensive reports deliver powerful insights into customer activity and the quality of their experiences.

How many ice cream cones did you sell last week, last month or last summer?

How often is your middle tier park sold out?

How many gift cards were sold between Black Friday and Christmas Eve?

These are but a few of the questions you can ask and find detailed responses for in Recreation Dynamics.

Missouri State Parks, for example, can now easily determine the number of guests that bought a mug or t-shirt from a park’s gift shop. 

At the same time, admins can also compare campsite occupancies throughout months to determine the best ways to serve their visitors. 

POINT OF SALE SIMPLICITY AND SPEED

Recreation Dynamics has a user-friendly Point of Sale retail system to support fast transactions and inventory management. 

Both online and on-premise transactions are PCI-compliant to ensure safe and secure transactions. That means we’re using the same security technology trusted by online banking platforms to protect user data and financials. 

It is a new era for Missouri State Parks, and their visitors’ experience is the top priority. 

The new reservation website launch in February proved successful for Missouri State Parks and their guests!

You can explore the Missouri State Parks reservation platform by clicking here

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